Search engine optimization (also known as SEO)
Why Seo?
Wondering why your small business isn't getting the attention it deserves? Search engine optimization—also known as SEO—could be your answer. Think about it: when potential customers search online, you want to be one of the first businesses they discover, right? Search drives traffic to websites like yours every day—a staggering 92% of global website traffic comes from Google. Investing in SEO today sets you up for success tomorrow and beyond.
What Is SEO Anyway?
SEO means setting up your website so it shows up on search engines like Google, Bing and Yahoo. But it’s about more than just appearing; you want to stand out from the pack and ensure you get clicked more often than your competitors. Using the right keywords and smart site design, we make it easy for your customers to find you without costly ads (though we do like those ads, too).
Tailored SEO for Small Businesses
Your small business is unique, and so should be your SEO strategy. At Steady Stream, we craft personalized plans that fit your budget and goals. We figure out what’s most important for you—which includes gaining a better understanding of your objectives and target audience—in order to maximize your impact without maxing out your budget.
Starting with an SEO Audit
Where does your website stand? We kick things off with a deep dive into your current SEO performance using tools such as Google Analytics, Google Search Console and Semrush. This audit spots the strengths and opportunities. Knowing this lets us plot your path to SEO success.
The Power of the Right Keywords
Keywords are the secret sauce. We find what your customers are typing into their search bars and weave these into your site. We focus on local and niche keywords that draw in the most relevant visitors—potential customers right in your backyard.
On-Page SEO: Every Page Counts
Every single page on your website can work harder for you. We tweak your titles, tweak your text, and tag your images with keywords. This on-page fine-tuning makes Google take notice and rank your site higher.
Content That Connects
Engaging, informative, and packed with keywords, our content doesn’t just attract visitors—it converts them into customers.
We’re a team of award-winning Canadian journalists who have shaped narratives for top Canadian media brands, including CTV News, the Toronto Star, CBC News, Best Health Magazine, Reader’s Digest and Bell Media.
We produce compelling, authoritative content that not only engages but also establishes your business as a leader in its field.
Related: Why should you start blogging for SEO?
Building Links, Building Trust
Links from other sites are like votes of confidence. We help you earn these votes with high-quality backlinks that boost your site’s trust and authority. The better your reputation, the higher you rank.
Local SEO: Own Your Neighbourhood
Local SEO helps people nearby find you fast. We optimize your Google My Business profile and ensure your business pops up when it’s most relevant—like when someone’s nearby searching for exactly what you offer.
Making Your Site Mobile-Friendly
Most searches happen on phones, so we make sure your site looks great and works smoothly on any device. A mobile-friendly site not only ranks better but also keeps visitors happy and engaged.
Keeping an Eye on Progress
SEO isn’t a one-and-done deal. We track everything and tweak as needed, keeping you in the loop with clear, concise reports. You’ll see exactly how your rankings are improving and where we can push even more.
Related: How long does it take to see results from SEO?
Why Steady Stream?
Choosing us means choosing a partner who really gets small businesses. Our experienced team uses cutting-edge strategies tailored just for you.
Ready for SEO Success?
Think it’s time to boost your small business with standout SEO? Reach out to Steady Stream Digital Marketing. Let’s chat about how we can put your business front and centre online. Let’s make sure when customers search, they find you—not your competition.